Thomas Cook India signs long-term agreement with KrisFlyer

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Thomas Cook (India) Limited has signed a long-term agreement with the KrisFlyer – Singapore Airlines (SIA) Group loyalty program. This makes Thomas Cook India the top foreign exchange partner on the KrisFlyer platform, giving Thomas Cook a valuable first-mover advantage. With the rapid revival of travel, the partnership intends to leverage India’s multiple and highly opportune business segments: leisure, b-leisure and Corporate MICE.

KrisFlyer members will earn 15 KrisFlyer miles on every purchase of $100 in cash or equivalent value in any other currency; and 30 KrisFlyer miles on loading equivalent currencies onto the card. This offer is valid on a minimum purchase value of 500 USD/equivalent on retail transactions and available on Thomas Cook India’s retail and digital omnichannel network. Members can redeem miles on their flights, including Singapore Airlines, Scoot, Star Alliance member airlines and SIA partner carriers, and on KrisShop – the award-winning e-commerce arm of the SIA Group. In addition, miles can also be redeemed for a wide range of shopping and dining experiences, as well as wellness activities, with partners on Kris+ – the rewards and lifestyle mobile application of the AIS group.

Commenting on this, Mahesh Iyer, Executive Director and CEO, Thomas Cook (India) Limited. said: “At Thomas Cook India, we value strong partnerships and alliances to serve more customers and so we are delighted to partner with KrisFlyer, the premium membership program of the world’s most award-winning airline, Singapore. Airlines. This strategic partnership aims to benefit consumers of both brands. KrisFlyer members are rewarded with miles on every retail card and cash transaction with Thomas Cook India, which can be redeemed for flights, cabin upgrades, shopping, dining experiences, and more. Thomas Cook India, in turn, has the opportunity to serve KrisFlyer members – some of the most valuable and discerning travelers in the world. As India’s Forex specialist, Thomas Cook India’s omnichannel model offers seamless Forex services to KrisFlyer members through our extensive retail network of over 100 dedicated foreign exchange agencies in 65 Indian cities, 21 counters in major airports, our call center and our website.

Sy Yen Chen, Managing Director India, Singapore Airlines, said, “KrisFlyer has evolved from an airline loyalty program to a travel and lifestyle-centric rewards program that opens up a whole universe of benefits to our clients. As international travel resumes so quickly, this partnership with such a renowned and trusted brand as Thomas Cook offers our members a new opportunity to earn miles, not just when they travel with us. We are very happy and proud to have collaborated with Thomas Cook in what is sure to be a very successful partnership.

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